Customer Types

This Earth-Loving Bridal Customer Type Says “I Do” to Helping the Environment

Published

5 years ago

August 16, 2018

Barbara Palumbo Instore September 2018 Issue

This Earth-Loving Bridal Customer Type Says “I Do” to Helping the Environment

When someone does all they can to help make our planet healthier, they want it to carry over to their wedding day. The Green Bride opts to go the recycled route. Her wedding gown is vintage — originally worn by her grandmother — and her jewels are all made by independent jewelry designers that use ethically sourced gemstones and eco-friendly gold in their creations.

1. Dana Bronfman

With a style that is earthy and elegant, the Green Bride chose simple — but meaningful — hoops for her wedding day.

New Constellation Bubble Hoops with reclaimed round brilliant cut diamonds (0.08 TCW) which are burnished-set into reclaimed 18K yellow gold satin finished earrings.

$2,000

danabronfman.com

2. Bario Neal

Triangles are often used as spiritual symbols representing three parts of a being (mind, body, and spirit), or three parts of time (past, present, and future). The Green Bride and her beloved together chose this ring to represent both aspects of their existence together.

Handmade 18K recycled yellow gold Trillion Dyad ring with two ethically-sourced (and fully traceable) bezel set, custom-cut Sri Lankan white trillion sapphires.

$2,550

bario-neal.com

3. Just Jules

The Green Bride believes it’s better to reuse and recycle than to buy new. This makes for less waste but still opens markets up to jobs for those who know a thing or two about previously-enjoyed products and jewels.

Vintage gold-filled locket redesigned on a 14K yellow gold chain with white sapphire briolettes and bezel-set moonstone accents.

$800

justjules.com

4. Original Eve

Finding the perfect person with whom to share her desires, passions, and concerns for the planet is no easy task for the Green Bride, which is why she’s chosen a wedding band to represent the eternal love she and her partner will vow to stand by.

Satin-finished custom diamond eternity band in 18K recycled yellow gold containing prong-set elongated white baguette diamonds.

Price on Request.

originaleve.com

click to Comment(Comment)

Up Next

French Fashion Jewelry Line Les Georgettes Continues Fast Growth for US Retailers

Don't Miss

These Royalty and Runway-Inspired Engagement Rings Are Fit for a Princess

Barbara Palumbo

Barbara Palumbo is a watch and jewelry industry writer, journalist and speaker. She manages the blogging websites Adornmentality.com and Whatsonherwrist.com.

Time for More “Me Time”? Time to Call Wilkerson

Rick White, owner of White’s & Co. Jewelry in Rogers, Ark., knew it was time to retire. Since the age of 18, jewelry had been his life. Now it was time to get that “me time” every retailer dreams about. So, he chose Wilkerson to manage his going-out-of-business sale. White says he’d done plenty of sales on his own, but this was different. “Wilkerson has been a very, very good experience. I’ve had the best salespeople in the history of jewelry,” he says. “I recommend Wilkerson because they are really the icon of the jewelry business and going-out-of-business sales. They’ve been doing it for decades. I just think they’re the best.”