Sunshine keeps it real.
He proposed the "Yellow Rose" diamond as an investment opportunity to a client.
Police describe the crime as "targeted."
The jeweler "had an extensive list of celebrity clients."
Small graphic elements have big impact.
She was disappointed in the “young'uns” for not knowing.
Every facade has a brand story to tell.
Here’s how to add another profit center to your business.
Cross-promoting boosts page views and leads to sales.
Customers crave transparency.
Customers crave transparency ... and these jewelers give it to them.
See what more than 30 of our former honorees are doing today.
Selling bridal today requires more than just a dedicated showcase.
The latest chapter in their 27 year love story was finding a dream location in Michigan’s Upper Peninsula.
He's doing this in lieu of a going-out-of-business sale.
More jewelers are showing their creativity in building customized experiences for engagement-ring shoppers.
Check out our gallery of some of the country's furriest jewelry store staff!
National reports of damage are severe and widespread, but incomplete, according to the Jewelers Security Alliance.
'I need to save my business, feed my kids, pay my mortgage.'
They’re engaging on a human level.
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